OCEAN BAGS

Client: Parley for the oceans

Brief: To create a covetable reusable shopping bag from Ocean Plastic to raise money for ocean clean up initiatives.

I worked across all aspects of this project. From initial technical bag specs and construction, liasing with the artists to convert their artworks to textiles and colour correcting, styling and layout on the photo shoots for webstore, through to visual merchandising and packaging concepts for POS and store displays.

Our goal to get the Ocean bags into a very well known art gallery store and our global social campaign to achieve wide-spread awareness for Parley’s ocean clean up missions was a huge success.

See store concept designs at bottom of the page.

See the Ocean bags on Parley’s store here

:: Branding; Digital designer; Web design; Technical specs; Colour retouching; Textile designer ::